Ashley Eisenga
Rooted in Dallas, I bring significant creative firepower to any team with nearly a decade of experience in graphic design. From print and web design to digital marketing and communications, my strategy-focused approach keeps client objectives at the heart of her creative process. My expertise, professionalism and creative fuel drive each project, ever mindful of how design serves our human experience.
Education
Graphic Design, BFA
Louisiana State University
2009-2013
GPA: 3.75
Experience
Senior Design Strategist
Emspace + Lovgren | February 2018 - Present
Current responsibilities include developing creative forward-thinking strategies; define key success metrics and goals; manage and execute fully comprehensive marketing campaigns; complex design solutions for print, motion and digital experiences; create and manage project timelines; direct vendors in photography, web development, illustration, video, printing, and production; gather project estimates; define and estimate client budgets; design custom brand, web experiences and marketing pieces; present creative concepts to clients; paid and earned media strategy and design; and assist and consult with creative teams.
Senior Graphic/Web Designer, Digital Marketing Strategist
Modiphy Design Studio | August 2012 - February 2018
Responsibilities included collaborating with clients on creative direction; logo design; brand development; branded marketing materials; website strategy and sitemap; responsive web design; interfacing with developers; digital marketing strategy and content development; creating and managing social media campaigns; google audience targeting; and digital ad design.
Graphic Designer
Boys & Girls Club of Baton Rouge | May 2012 - January 2013
Responsibilities included donor mailings; annual report design; fundraising materials; website design and management; print materials for donors and sponsors; assisting with events and fundraisers; office signage; and social media communications.
After School Art Teacher
Trinity Episcopal Day School | January 2009 - 2012
Responsible for creating lesson plans; managing the classroom; researching new materials and mediums; teaching biweekly lessons to children; communicating with parents; and maintaining a fun inspiring environment.
Skills
Brand and identity development
Creative and art direction
Print design and management
Website planning, strategy and design
Video and photography direction
Digital marketing strategy and design
Storyboard planning and concepts
Manage vendor relationships
Highly collaborative in teams
Interfacing with clients
Budgeting, timelines and management
Project proposals and estimates
Creative strategy
Awards
2018 - PRSA Award of Excellence - Project Harmony Child Poster
2018 - PRSA Award of Excellence - Project Harmony Annual Report
2019 - PRSA Award of Excellence - OCF Financial Advisor Book
2019 - PRSA Award of Excellence - Project Harmony Annual Report 2018 (top score)
2019 - PRSA Award of Excellence - STQ High Five for Quality
2019 - PRSA Award of Excellence - VNA Digital Ads
2019 - PRSA Award of Excellence - Bike Walk Nebraska Rebrand
2019 - PRSA Award of Excellence - Project Harmony Website Site
2019 - AMA Gold Award - Step Up to Quality blog
2020 - PRSA Award of Merit - Blackstone Plaza Brand: Reputation / Brand Management
2020 - PRSA Award of Excellence - City of Omaha Better Streets Better City: Public Affairs (top score)
2020 - PRSA Award of Merit - 2019 Tenaska Annual Report
2020 - PRSA Award of Merit - Blackstone Plaza Brand: Reputation / Brand Management
2021 - PRSA Award of Excellence - Metro Transit Website (top score)
2020 - AMA Silver Award - Word of Honor Campaign: Communications
2020 - AMA Bronze Award - Project Harmony Website: Digital Media
2020 - AMA Bronze Award - STQ High Five for Quality: Total Marketing Campaign
2020 - Logo Lounge Award for Bike Omaha Network Logo
2021 - AMA Silver Award - Tenaska Annual Report 2019
2021 - Logo Lounge Award for Blackstone Plaza Logo
References available upon request.